Using Collections to Boost Your Sales

A great way to add an extra boost to your sales while showcasing some of your other products is to create a ‘Collection’ revolving around a specific design theme. Collections are a curated suite of products that provide a one-stop shop experience to the customer looking to coordinate their products. 

Your Collection will also be featured on the product pages of each of the included products. Just be sure to include a minimum of 7 products in the Collection to activate this feature. 

Want to get started? Here’s how:

How to Create a Collection 

If you’ve already designed a suite of products that you now want to group together, head on over to your PRODUCTS tab within your store’s dashboard:

Select the product(s) you want in your new Collection, then just click on any of the products’ drop down menus to pull up the ‘Add To Collection’ option. 

From here, you can select which Collection you would like the products added to, or you can even create an entirely new one.

Prefer to create your Collections without having to worry about the products just yet? Simple!  Just head over to your Collections tab within your Store’s dashboard and create away.

TIPS WHEN CREATING A FEATURED COLLECTION

• Your Collection must have at least seven products to be featured on your product pages.
• The seven products from your Collection that appear on the product page will be shown in the order they appear in your Collection, so order your products accordingly by the products you wish customers to see first
• Make sure your Collection consists of products that really go well together. They should all share a common design, theme, use, occasion, product type, etc.
• Think about making an attractive Collection with an eye-catching banner image and description

And remember, just like any of your other products, you can share your Collections through your social media account. Just head on over to your Collections page and click the ‘Share’ button in the upper right-hand corner to instantly share the Collection to your favorite social media channel.

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